About Laura Beaulieu

3x Head of Marketing who turns post-PMF traction into predictable, efficient growth. 2025 CMO of the Year finalist with a track record of building award-nominated teams.

Boston, MA | 15+ Years Experience

My Story

From franchise marketing to B2B SaaS leadership

I've spent over 15 years turning marketing chaos into predictable growth engines. My journey started in franchise marketing, where I learned the fundamentals of local market penetration and customer acquisition.

The transition to B2B SaaS opened my eyes to the power of data-driven marketing and the importance of aligning every marketing dollar to revenue outcomes. I've since led marketing teams at companies ranging from early-stage startups to established scale-ups, always with the same focus: building systems that compound.

What sets me apart is my ability to operate at the intersection of strategy and execution. I don't just create plans. I roll up my sleeves and make them happen. CFOs love working with me because I'm budget-conscious and forecast-accurate. Sales VPs appreciate that I truly understand the revenue funnel and speak their language.

Today, I help post-PMF B2B SaaS companies scale from $10M to $50M+ by building the marketing foundation they need: the right team, the right message, and the right operating rhythm. Because growth should compound, not just happen by accident.

What Drives Me

Beyond Marketing

When I'm not obsessing over growth metrics, you can find me at the hockey rink cheering on my kids, exploring Cape Cod with my family, or out on the water paddleboarding. I'm an early AI adopter who loves finding ways to make marketing more efficient and effective.

I believe the best marketing leaders are curious, collaborative, and never stop learning. Whether it's a new attribution model, a fresh approach to messaging, or an innovative growth tactic, I'm always looking for the next opportunity to drive better results.

Let's Talk About Your Growth Goals

Ready to turn your marketing from chaotic to compounding? Let's discuss how we can work together.

Schedule a Call